I Help Organizations Navigate Complex Technology Transformations
Engineering Manager | Solution Architect | Technology Consultant
PMP-certified Technology Leader and Solution Architect with 10+ years delivering enterprise architecture, engineering transformation, and digital change programs across MENA. Available for technology consulting engagements with Big Four firms and enterprise organizations.
Open to consulting engagements with Big Four firms and enterprise technology transformations.
Amman, Jordan • Available for technology consulting engagements — Big Four (EY, Deloitte, PwC, KPMG), enterprise advisory, and fractional CTO roles
About Me
From software engineer to senior engineer to team lead — building teams that deliver
My Journey
I started as a software engineer and grew through every layer of a technology organization — individual contributor, senior engineer, architect, and team lead. That progression gave me something rare: I understand both the technical decisions and the human dynamics that make engineering teams succeed or fail.
Across 10+ years at companies like Floranow, Abwaab, and SEDCO, I've designed enterprise architectures, led cross-functional teams, integrated complex third-party systems, and delivered products used by tens of thousands of people across MENA. I've interviewed 20+ engineers, shipped 7 production apps, and driven a 50% velocity improvement through monorepo architecture.
I hold a PMP certification and a CS degree from Jordan University of Science and Technology, and I'm actively pursuing TOGAF and AWS Solutions Architect. I'm seeking to bring my architecture and leadership expertise to a technology consulting environment — helping enterprises modernize, scale, and deliver.
Professional Experience
10+ years of progressive experience in software architecture and team leadership
Frontend Lead
Floranow
Key Achievements:
- •Lead 7 production apps (3 React Native, 3 Next.js, 1 React/Gatsby), defining technical architecture and delivery roadmaps
- •Designed enterprise monorepo architecture, increasing team velocity by 50% and deployment frequency by 30%
- •Delivered Vendor Portal serving 35 active vendors, architected to scale to 114+ by Q1 2026
- •Owned end-to-end Floriday API integration, coordinating between external vendors and internal teams
- •Built technical hiring pipeline — interviewed 20+ candidates, made hiring decisions, and developed onboarding processes
- •Shipped critical internal tool from concept to production in 2 weeks
Technologies:
Senior Frontend Engineer
Abwaab
Key Achievements:
- •Led architecture and development of Abwaab League trivia game on Nakama Engine, handling 10,000+ concurrent users
- •Spearheaded full platform migration: Quasar → Nuxt.js 2 → Nuxt 3, with detailed planning and risk mitigation
- •Integrated 4 payment gateways across MENA (Paymob, Fawry, Valu, Tamara), coordinating with vendors and stakeholders
- •Hired 3 engineers (1 senior, 2 junior) with exceptional retention — 1 still employed after 3+ years
- •Rebuilt analytics infrastructure across web and mobile (GA4, GTM, Facebook Pixel), enabling data-driven decisions
- •Developed internal management tools in Next.js 13, streamlining operations for sales and support teams
Technologies:
Software Development Engineer
SEDCO
Key Achievements:
- •Led CVM10 (Customer Visit Management) as technical architect and project manager for government and banking clients
- •Designed and implemented microservices architecture enabling enterprise clients to configure queue management at scale
- •Managed Scrum team through all agile ceremonies: sprint planning, standups, retrospectives, and backlog refinement
- •Developed IoT applications and services, introducing innovative solutions for client operations
- •Created and maintained private npm packages, establishing a reusable component library across projects
Technologies:
Web Developer
Zoolz
Key Achievements:
- •Designed customizable cloud management dashboard enabling users to personalize their experience
- •Built partner sandbox environment, accelerating partner onboarding and integration testing
- •Developed Windows services for Google and Instagram integrations
Technologies:
How I Can Help
Technology consulting services for enterprises, scale-ups, and Big Four engagements across MENA and remote
Technology Strategy & Architecture
I help organizations define where their technology needs to go — and design the architecture to get there. Engagements typically include an assessment phase, gap analysis, and a prioritized roadmap aligned to business objectives.
- Enterprise architecture design (TOGAF-aligned)
- Technology assessment & maturity gap analysis
- Cloud strategy & migration planning (AWS, Azure)
- Technical roadmap development & stakeholder alignment
Engineering Transformation
I work with engineering organizations to improve delivery velocity, reduce technical debt, and build the capability to ship consistently. Proven track record: 50% velocity improvement, 30% faster deployments.
- Engineering team structure, hiring & onboarding
- Monorepo, platform engineering & DevOps implementation
- Agile adoption & delivery process optimization
- Technical due diligence for investment & M&A
Digital Transformation Delivery
I lead complex digital transformation programs from strategy through go-live — managing cross-functional teams, third-party vendors, and stakeholder expectations across the full delivery lifecycle.
- Legacy system modernization & platform migration
- Third-party API & payment gateway integration
- Cross-functional program & delivery management
- Go-live planning, hypercare & change management
Fractional CTO & Technical Advisory
Senior technology leadership on demand — for enterprises that need strategic guidance without a full-time hire, and for consulting engagements requiring a credible technology voice in the room.
- Board & executive technology advisory
- Vendor evaluation & technology selection
- Big Four & management consulting engagements
- Engineering leadership coaching & mentorship
Engagement Highlights
Business outcomes delivered across enterprise, government, and high-growth technology organizations
THE CHALLENGE
A multi-brand B2B platform company needed to scale 7 product lines simultaneously — web and mobile — without proportional headcount growth, while maintaining quality and delivery speed across all platforms.
THE SOLUTION
Designed and implemented an enterprise monorepo architecture that unified 7 applications under a single delivery pipeline. Standardized the frontend platform, built a reusable component system, and created a hiring and onboarding model that reduced ramp time for new engineers.
KEY RESULTS
- •50% improvement in team velocity — same team shipping twice as fast
- •Deployment frequency increased by 30% through CI/CD standardization
- •Vendor Portal onboarded 35 active vendors, architected to scale to 114+ by Q1 2026
- •7 production applications delivered across web (Next.js) and mobile (React Native)
THE CHALLENGE
A fast-growing EdTech platform needed to support 10,000+ concurrent users for a real-time trivia product, expand payment infrastructure across 4 MENA markets, and execute a full platform migration — all without disrupting existing learners.
THE SOLUTION
Led architecture and delivery of a real-time gaming system on Nakama Engine. Designed and integrated 4 payment gateways across MENA, coordinating with vendors and business stakeholders. Managed the full platform migration from Quasar to Nuxt 3 with detailed risk mitigation and zero service disruption.
KEY RESULTS
- •Platform reliably served 10,000+ concurrent users with no performance degradation
- •Payment infrastructure across 4 gateways (Paymob, Fawry, Valu, Tamara) enabled MENA revenue growth
- •Full platform migration completed with zero user-facing disruption
- •Engineering team scaled through 3 strategic hires — 1 still employed after 3+ years
THE CHALLENGE
Government and banking sector clients required an enterprise-grade Customer Visit Management system — configurable, IoT-enabled, and deployable across multiple branch locations — with strict delivery timelines and stakeholder accountability.
THE SOLUTION
Served as technical architect and project manager, designing a microservices architecture that enabled clients to configure and monitor queue management independently. Led the full agile delivery lifecycle and built an IoT integration layer for smart branch operations.
KEY RESULTS
- •Enterprise microservices architecture deployed across government and banking clients
- •IoT-enabled smart queuing system delivered and operational across client branches
- •Consistent on-time delivery maintained through structured Scrum governance
- •Reusable private npm component library established, reducing future delivery effort
Tech Stack & Expertise
Modern technologies and methodologies for building scalable, enterprise-grade solutions
Frontend
Backend & APIs
Cloud & DevOps
Architecture
Leadership & Management
Certifications & Credentials
Continuous learning and professional development in technology leadership
Project Management Professional (PMP)
Project Management Institute
2023
Product Manager Nanodegree
Udacity
2022
Leading with an Improv Mindset
Stanford Graduate School of Business
2023
Effective Communication Skills Program
Dale Carnegie Training
Completed
TOGAF Enterprise Architecture Foundation
The Open Group
In Progress
AWS Solutions Architect
Amazon Web Services
In Progress
Start a Conversation
Available for technology consulting engagements, advisory roles, and Big Four project collaborations across MENA and remote
Get In Touch
Whether you're a Big Four firm looking for a credible technology voice on a client engagement, an enterprise navigating a complex transformation, or a scale-up that needs senior architecture and delivery leadership — let's talk about how I can help.